PPC Hero Landing Page Critique Podcast - Yo! Naturals
October 31, 2008
Today’s PPC Hero Landing Page Critique Podcast will focus on Yo! Naturals, submitted by Philip Segal. Philip said in his submission that the core directive for his landing pages is to generate leads from people who are interested in purchasing Yo! Natural vending machines and becoming a Yo! Natural vendor.
With this in mind, the PPC Hero team set out to give Philip some tips and advice on optimizing his landing page. Our areas of focus in this podcast include:
- PPC keyword strategy
- Using images as text on the landing page (a big no, no)
- Utilizing important keywords on the landing page
- Layout out adjustments in order to streamline the design
- Revise the contact form in order get the right information in order to follow up with leads successfully
- Overall, provide more information so that this page creates a sense of trust with users
Give the podcast a listen, and hopefully you’ll come away with a few actionable items for your own landing page!
or if you want to use another podcasting service, just use this link to add the feed.
PPC Hero Podcast Feed
1. PPC Hero Landing Page Critique Podcast: Yo! Naturals (13MB, .mp3)
You will need the Adobe Flash Player to listen to the podcasts.
Here is a link to the landing page and a screen shot follows below!
Browse By Category
How to Drive Calls that Actually Convert
Our experts are here to explain how gaining call tracking data can help you close the gap in your customer journey and tailor their experience so they actually convert.
New Facebook Analytics Updates from F8
Learn about journeys and automated insights, new tools announced at Facebook's F8 conference for the Facebook Analytics tool.
Spotify Advertising: The Why and How
This blog post gives you the rundown on Spotify, including why and how you might advertise on Spotify's new self-serve ad platform, Ad Studio.
A bi-weekly newsletter packed full of resources and strategies that will help make you a better PPC expert.
Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
5 Facebook Ad Settings to Audit In Your Account
5 Easy settings to audit in your Facebook Ads account to improve performance and understand website traffic.
Analyzing the AdWords Distance Report
The distance report provides a unique view of your geographic data. The report helps users understand how distance from a location impacts search ad performance.
How to Master Attribution for Easy Budget Planning
In this webinar, Hanapin’s Cassie Oumedian and Google’s Julia Meter will provide tips on using AdWords attribution to directionally decide where you should allocate your budget, and how you can use the changing industry to your advantage.