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PPC News Roundup for March 27, 2007

By Amber Speer | @Hanapin March 27, 2007
  • What Makes Us Search Online To Buy Offline?
  • Microsoft Search Share Troubles
  • New WordPress Plug-In, Recommend It
  • 66 Ways to Link Build in 2007
  • Search Engine Smackdown
  • Challenge to Jason Calacanis
  • Top 10 favorites for AdWords Editor
  • Keyword grouper
  • Yahoo click quality czar
  • Yahoo: 92% of Conversions Happen Offline
  • Google is testing a “Search PPC” option over the right hand sponsored listings in the SERPs
  • Part one of a series of tips on performing PPC audits, for agencies or in-house SEMs
  • PPC Results: Break Out by Brand And Non-brand Keywords
  • Travelocity CMO Explains Approach to Paid Search Campaigns
  • Keyword Research: Advice on Methods And Tools


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