PPC News Roundup for May 30, 2007
May 30, 2007
- ShoeMoney talks PPC with MSN Adcenter.
- Have you noticed the annoying differences between AdWords and Panama? If not, let Got Ads bring them to your attention.
- Search Marketing Standard lays out the basics when panning for keyword gold in this 2 part post. Everything is covered from keyword targeting, to relevancy, tracking and even branding issues.
- Jessica Bowman from Search Engine Land gives 13 tips for getting page one search rankings.
- From the Yahoo! Search Marketing Blog – A review of conversion only analytics and the new conversion assist feature.
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Spotify Advertising: The Why and How
This blog post gives you the rundown on Spotify, including why and how you might advertise on Spotify's new self-serve ad platform, Ad Studio.
5 Facebook Ad Settings to Audit In Your Account
5 Easy settings to audit in your Facebook Ads account to improve performance and understand website traffic.
Analyzing the AdWords Distance Report
The distance report provides a unique view of your geographic data. The report helps users understand how distance from a location impacts search ad performance.
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Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
How to Master Attribution for Easy Budget Planning
In this webinar, Hanapin’s Cassie Oumedian and Google’s Julia Meter will provide tips on using AdWords attribution to directionally decide where you should allocate your budget, and how you can use the changing industry to your advantage.
Competitive Device Trends: An In-Depth Analysis
Explore how to pull a templated report that includes both device analysis and auction insights competitor data as well as recommendations!
AdWords Interface Updating By End of 2018
By the end of 2018, the old AdWords interface will be replaced by the new AdWords Experience permanently. The exact date of the transition is up for debate but it is expected to come as early as October, if not earlier in the year.