PPC News Roundup for May 30, 2007

  • Have you noticed the annoying differences between AdWords and Panama? If not, let Got Ads bring them to your attention.
  • Search Marketing Standard lays out the basics when panning for keyword gold in this 2 part post. Everything is covered from keyword targeting, to relevancy, tracking and even branding issues.

A Reminder About Work-Life Balance

Proper Work-Life Balance Is Something Easily Forgotten. Here Is A Reminder That It's Okay To Have A Life Outside Of Work & Constantly Checking Performance.

Smart Ways to Get More Marketing Budget and Better Tools

In this new live webinar, Kristin Vick from Hanapin Marketing and Jeff Sauer from Jeffalytics discuss how marketers can ensure they have the budget they need to be effective with online advertising and get the right tools to make that argument.