This post discusses the new ad type for LinkedIn, Conversation Ads! It also includes a brief update on early test results from testing this new ad type.

This post breaks down one digital marketer's LinkedIn InMail ad test and the resulting insights.

In this blog, we compare Google lead ad extensions and LinkedIn lead gen forms and the differences between the two when it comes to capturing quality leads.

We've identified some valuable audience targeting findings that might help you cut your eCPV for video campaigns in half!

Learn why it is important to include LinkedIn Video Ads in your social B2B advertising mix. Set up instructions included!

One digital marketer shares results from LinkedIn audience testing and how group targeting came out on top.

Tracking for Surfaces Across Google clicks in Google Merchant Center leaves something to be desired. The step-by-step process in this post is an alternative.

Given our industry’s hard turn toward video and the potential for big returns, it should be a no-brainer to invest in the medium. Here are our test results.

Learn a new Google Ads campaign strategy focused on audience segmentation and how to leverage the segments to drive efficiency.

If you are ready to start advertising on LinkedIn, then this is the video for you. In this new lesson on Hero Academy, Paid Social Account Manager, Bahador Jamshidi, breaks down everything you need to know to get started with LinkedIn ads and walks you...