Prioritizing 2018 PPC Trends PPC becomes more complex every year. As humans, our ability to consume information doesn't grow at the same pace, if at all. This creates an ever-growing gap between the number of potential PPC strategies and our ability to act on them. This gap creates that overwhelming feeling you have every time you see a headline from Google/Bing/Facebook etc. … [Read more...] about The 2018 PPC Trends That Affect Your Day-to-Day
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The Focused Event You’ve Been Searching For
We at Hanapin Marketing recognize the incredible pace of change in the digital advertising industry and are constantly learning in order to keep up with the newest updates, platforms, and rollouts. Our all-PPC conference, Hero Conf, is where that knowledge turns into action. We'll be live from Austin, TX for our 7th annual US event, April 16-18, 2018! If PPC is what you … [Read more...] about The Focused Event You’ve Been Searching For
How To Pair The New Supermetrics Native Connectors To Data Studio
Supermetrics has released their new native connectors to Data Studio. These connectors make adding non-Google data to Google’s Data Studio easier than ever, allowing you to create comprehensive reports for yourself or your clients. The connectors let you import data from many sources directly into Data Studio for use in reporting. These include Facebook Ads, Instagram Ads, … [Read more...] about How To Pair The New Supermetrics Native Connectors To Data Studio
2 Weeks Left to Save £350 at Hero Conf London!
Do you love the content you read on PPC Hero? Do you sometimes wish there was a way to soak in all in a little faster? We've got your solution! Join us for PPC Hero Live, at Hero Conf London, 23-25 October at the Brewery. Hero Conf brings together the most relevant and actionable topics in the world of PPC, for three days of intensive training guaranteed to provide real-time … [Read more...] about 2 Weeks Left to Save £350 at Hero Conf London!
Your Final Day to Save £500 at Hero Conf London
If PPC is what you do, then Hero Conf is where your tribe is. Don’t miss it. -AJ Wilcox, LinkedIn Ads Evangelist, B2Linked We couldn't have said it better ourselves. PPC is tough. And it's rare to find other professionals who understand what you do, the difficult decisions you face, and the relentless pace of change in the industry. So why search for that sounding board … [Read more...] about Your Final Day to Save £500 at Hero Conf London
One Month (and Limited Space) Remains for Hero Conf London!
One month. We can hardly believe it ourselves. London’s Only All-PPC Event is fast approaching, 24-26 October at etc.venues St Paul’s. And we don’t mean to scare you, but if you miss this one, you’ve got an entire year to wait for our return. What does a ticket to Hero Conf London get you? 40 all-new, all-PPC breakout sessions 10 unique, local networking … [Read more...] about One Month (and Limited Space) Remains for Hero Conf London!
Reddit Advertising: A Beginner’s Guide To The Self-Serve Platform
Started in 2005, Reddit has become known as "The Front page of the Internet," where users share what's new and popular on the web. As the 9th largest website in the US, Reddit is one of the top influential news sources and home to over 600,000 communities aka subreddits. [ad_shortcode] At first glance, Reddit can be daunting and a mess to understand. Mashable sums it nicely … [Read more...] about Reddit Advertising: A Beginner’s Guide To The Self-Serve Platform
Hero Conf Experts Share Their Session Takeaways!
Hero Conf Philadelphia is just over a month away, and our experts are ready to share some of what you can expect in their sessions. Don't miss your chance to join these and other world-class speaker, April 25-27 at the Pennsylvania Convention Center in downtown Philadelphia. When Abandoning Best Practices is the Right Thing to Do "We have these best practices in the … [Read more...] about Hero Conf Experts Share Their Session Takeaways!
Hero Conf London | Only 63 Seats Remain!
PPC Heroes, time is running out to get your seat at the first Hero Conf in the UK. Just over one month remains until London's Only All-PPC Event, and we’re running out of space! Make sure you take advantage of this excellent opportunity to meet so many of your digital advertising peers. You don’t want to miss out on the world-class content (45 all-PPC sessions) , nonstop … [Read more...] about Hero Conf London | Only 63 Seats Remain!
On Demand Webinar – Top Ten Social Media Advertising Hacks Of All Time
On Demand Webinar Top Ten Social Media Advertising Hacks Of All Time Presented by & Your On Demand Webinar is located below. Please be sure to bookmark this page for future access to this webinar. Click here for a pdf of the webinar transcript. Webinar Transcript Welcome everyone. This is Matt Umbro of Hanapin Marketing. We have a special webinar for you today, … [Read more...] about On Demand Webinar – Top Ten Social Media Advertising Hacks Of All Time
How To Go About Adding To Your PPC Mix
The first questions that should be answered for any new PPC account need to cover goal identification. What will make this a successful marketing channel for us? How many conversions and at what cost per acquisition will put us in the black? After that can come many different questions, including ones related to the specific business or industry you’re working in. … [Read more...] about How To Go About Adding To Your PPC Mix
The Role Of Social Networks Moving Forward
Social networks play a large part in the advertising industry. It’s likely that the majority of you get plenty of advertisements shown to you once logging in to Facebook or Twitter. As the industry continues to grow, be prepared for even more advertising platforms. In 2015, advertisers will want to focus on non-Google opportunities. Facebook, Twitter, and LinkedIn are … [Read more...] about The Role Of Social Networks Moving Forward
