More about this Webinar Have you ever heard someone say that they love filling out a form? Didn’t think so! However, lead forms are an essential in marketing. Facebook Lead Gen ads have made it much easier for users to get more information about your business or products on their mobile phone, without ever having to leave Facebook. With 1.65 billion monthly active users and 90% … [Read more...] about On Demand Webinar: 4 Effective Strategies for Facebook Lead Gen Ads
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Google To Release New Shopping And Travel Features
Well, we have all survived another Amazon #PrimeDay! Whether or not you found a great deal on Tuesday, Google has ensured that no PPC-er left the event empty-handed. According to their official blog, several upcoming changes to Shopping and travel-related ads can be expected in the near future. A New Kind Of Shopping Experience The first Shopping update relates to SERPs, … [Read more...] about Google To Release New Shopping And Travel Features
Webinar Confirmation: 11 Red Flags To Watch out For When Working With An Agency
You're All Set! You're now registered for Hanapin's webinar, 11 Red Flags To Watch Out For When Working With An Agency. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Reimagining The Client/Agency Relationship Model Signs That You May … [Read more...] about Webinar Confirmation: 11 Red Flags To Watch out For When Working With An Agency
On Demand Webinar: 11 Red Flags To Watch Out For When Working With An Agency
More about this Webinar Working with an agency can be a scary thing. It’s not always easy to know if the business relationship is working in a favorable manner. Transparency and good communication are virtues in any relationship, but especially for a relationship with an agency. When you work with an agency, there are certain things you should keep an eye on. In this webinar … [Read more...] about On Demand Webinar: 11 Red Flags To Watch Out For When Working With An Agency
Webinar Confirmation: 4 Effective Strategies for Facebook Lead Gen Ads
You're All Set! You're now registered for Hanapin and AdEspresso's webinar, 4 Effective Strategies for Facebook Lead Gen Ads. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: Your Step-By-Step Guide To Updating To The New Facebook Pixel … [Read more...] about Webinar Confirmation: 4 Effective Strategies for Facebook Lead Gen Ads
Webinar: 4 Effective Strategies for Facebook Lead Gen Ads
More about this Webinar The growth on Pinterest has exploded over the last year. Did you know that there are more than 2 billion searches on Pinterest each month with 87% of Pinners reporting that the platform helped them decide what to purchase? The platform recently introduced some exciting new changes that makes it even more attractive for marketers. In this new live … [Read more...] about Webinar: 4 Effective Strategies for Facebook Lead Gen Ads
The Latest In Adwords Customer Match: Shopping
If you are among the crowd of PPC-ers who have begun to embrace AdWords Customer Match, you might already be seeing results from the advanced targeting options in your Search, Gmail, and YouTube ads. According to a recent post from Google, this opportunity will soon be expanded to AdWords Shopping campaigns as well. It is certainly an exciting innovation for ecommerce … [Read more...] about The Latest In Adwords Customer Match: Shopping
Reimagining The Client/Agency Relationship Model
I was recently in a one-on-one with our very own Jeff Allen. In that conversation, we began digging into some of the things we’re running into with new or existing prospects. I alluded to the beginnings of this shift (at least, the beginning of seeing it directly illustrated in our own sales funnel) back in January in my post about the increase we were experiencing in … [Read more...] about Reimagining The Client/Agency Relationship Model
How I Cut Costs By 20% Using Monthly Bid Schedules
I recently found myself in a situation that most PPC-ers will experience at some point. I needed to decrease spend in order to hit a cost-per-lead goal and I did not know where to start. Of course, I asked myself one important question, “Where do I decrease spend in the account in a way that least impacts conversions?” In an account that’s relatively new or in an account … [Read more...] about How I Cut Costs By 20% Using Monthly Bid Schedules
Reddit Advertising: A Beginner’s Guide To The Self-Serve Platform
Started in 2005, Reddit has become known as "The Front page of the Internet," where users share what's new and popular on the web. As the 9th largest website in the US, Reddit is one of the top influential news sources and home to over 600,000 communities aka subreddits. [ad_shortcode] At first glance, Reddit can be daunting and a mess to understand. Mashable sums it nicely … [Read more...] about Reddit Advertising: A Beginner’s Guide To The Self-Serve Platform
On Demand Webinar: Why Pinterest Needs to Be a Part of your Marketing Mix Today
More about this Webinar The growth on Pinterest has exploded over the last year. Did you know that there are more than 2 billion searches on Pinterest each month with 87% of Pinners reporting that the platform helped them decide what to purchase? The platform recently introduced some exciting new changes that makes it even more attractive for marketers. In this webinar … [Read more...] about On Demand Webinar: Why Pinterest Needs to Be a Part of your Marketing Mix Today
Webinar Confirmation: 5 Tools You Should Be Using To Maximize Conversion Rates
You're All Set! You're now registered for Hanapin and VWO's webinar, 5 Tools You Should Be Using To Maximize Conversion Rates. Check your email now for a link to join the webinar. Know of a fellow PPC fan who would also love this webinar? or Email It » Other Resources You Might Like: How PPC and CRO Work Together To Provide Great Results Top 3 CRO … [Read more...] about Webinar Confirmation: 5 Tools You Should Be Using To Maximize Conversion Rates