Some PPC Webcasts/Podcasts You Should Check Out!
September 15, 2009
This is just a quick FYI on some very good webcasts and podcasts that are going to be happening soon. All of these are PPC related so hopefully you’ll get useful tips and info from each one!
PPC: Not Just About the Numbers
Alissa Ruehl, speaker
PPC Negative Keywords: Maximizing the Positive Effect
Ken Jurina, speaker
PPC Bid Management Rules That Actually Work
Adam Scott Riff, speaker
Registration and info at http://searchmarketingnow.com
AND don’t forget that David Szetela has very good regular podcast series called “PPC Rockstars.” This series airs every Monday but you can check out the archive at the PPC Rockstar website.
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Spotify Advertising: The Why and How
This blog post gives you the rundown on Spotify, including why and how you might advertise on Spotify's new self-serve ad platform, Ad Studio.
5 Facebook Ad Settings to Audit In Your Account
5 Easy settings to audit in your Facebook Ads account to improve performance and understand website traffic.
Analyzing the AdWords Distance Report
The distance report provides a unique view of your geographic data. The report helps users understand how distance from a location impacts search ad performance.
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Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
How to Master Attribution for Easy Budget Planning
In this webinar, Hanapin’s Cassie Oumedian and Google’s Julia Meter will provide tips on using AdWords attribution to directionally decide where you should allocate your budget, and how you can use the changing industry to your advantage.
Competitive Device Trends: An In-Depth Analysis
Explore how to pull a templated report that includes both device analysis and auction insights competitor data as well as recommendations!
AdWords Interface Updating By End of 2018
By the end of 2018, the old AdWords interface will be replaced by the new AdWords Experience permanently. The exact date of the transition is up for debate but it is expected to come as early as October, if not earlier in the year.