Whaddya'know Wednesdays: 5 Tips to Bring Down CPL

By Amanda West-Bookwalter | @Amanda_WestBook | Senior Account Manager at Hanapin Marketing |

On this week’s Whaddya’know Wednesdays, our weekly expert, Amanda West-Bookwalter, tells you 5 ways to bring down that out of control CPL. You’ve got everything structured right, you’ve explored all the awesome things Google offers like topics targeting and remarketing, but now your CPL is out of control! Well, here’s five easy ways to start bringing down that number back to within goals.

Last week on Whaddya’know Wednesdays, Kayla gave you five tips to raise your quality score.

Whaddya’know Wednesdays 6: 5 tips to raise your quality score.

Two weeks on Whaddya’know Wednesdays, Bryan told you 4 reasons why every business needs a Google Place Page.

Whaddya’know Wednesdays 5: 4 Ways a Google Place Page Benefits Your Company.

Three weeks ago on Whaddaya’know Wednesdays, we had a special Redbop edition on top vs. side segmentation.

Whaddya’know Wednesdays 4: Google Adwords Top vs. Side Ad Position Segmentation

For even more videos, check out PPC Hero’s Video Blog Category!

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