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Analytics, Basic PPC Strategies
Google Analytics added a cohort analysis report as a feature. This report is very easy to set up, and useful when you are... Read More »
Excel, Google Ads
The video below explains the step-by-step on how to go about reporting in Excel. This process works if your account is structured in an organized manner at campaign level. Read More »
Advanced PPC Strategies, Business of PPC
Analytics, How To Guides
Advanced PPC Strategies, Content / Display Network
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