4 Steps To Display Success for EVERY PPC Campaign

By Amanda West-Bookwalter | @Amanda_WestBook | Senior Account Manager at Hanapin Marketing

You’ve heard it before: “Display just doesn’t work for my account”. But, this is a below the line comment, as the Oz Principle would say. Which means that the people saying that aren’t owning the accountability for making Display work for their account. In this video, I outline four steps to finding what works in Display for your account. If you’re lacking in budget, lacking in client buy-in, or just had bad experiences in the past with Display–put it all behind you. It’s time to make it work, ala Tim Gunn!

RESOURCES

Abby’s article on advanced remarketing strategies.

Audience Comparison Report Screenshot

Smart Ways to Get More Marketing Budget and Better Tools

In this new live webinar, Kristin Vick from Hanapin Marketing and Jeff Sauer from Jeffalytics discuss how marketers can ensure they have the budget they need to be effective with online advertising and get the right tools to make that argument.

The Hero Conf Difference

Of the 50+ search and social conferences you can choose from, we're here to show you why Hero Conf is a can't miss event for busy digital marketers like you.