JD Prater

Ads Evangelist at Quora

JD Prater is the Ads Evangelist at Quora. He's a performance marketer and digital media strategist with a passion for organizing data into actionable stories. His expertise is in crafting marketing strategies and campaigns that drive acquisition, retention, and engagement across the customer lifecycle.

Quora Ads: How to Reach Your Target Audience at Key Moments

Explore the Quora Ads platform and learn about audience targeting options, bid types, campaign best practices, ad best practices and more!

Facebook vs Twitter Video Ads: Comparing Views and Engagement Rates

Facebook and Twitter are both betting big on video in 2017. Yet, their video ad completion rates and engagement rates are miles apart. See the results!

Apple Search Ads: What You Need To Know To Improve Performance

Seven key learnings and optimizations that you can implement to improve your Apple Search Ads performance.

Stop Making These 14 Facebook Ad Mistakes In 2017

Here are the top 14 Facebook ad mistakes you should avoid making in 2017.

15 Incredible Facebook Ad Tools We Love

A roundup of Hanapin’s favorite Facebook ads tools that can save you time, provide quick insights, improve campaign performance, and automate repetitive tasks.

4 New Pinterest Targeting Options Marketers Should Be Using

Pinterest is growing up and marketers should take note. Pinterest just released new audience targeting features that make targeting the full funnel possible.