Ryan Opal

This blog covers methods to aid digital advertisers as they navigate through this period of uncertainty so they are prepared once the industry normalizes.

This blog post describes 5 must-have audiences for Facebook advertisers and insights on how to leverage them.

This blog post is a how-to guide if your search ads are constantly flagged for policy disapprovals, even though they are not infringing upon the policy that the algorithm is flagging them for. 

This blog post reviews what the Facebook event tracking tool is, why you should use it, and a step by step process for how to track events with it.

This blog post will inform you on how to manage frequency capping in digital advertising across multiple popular platforms and its importance to your strategy. 

This blog post provides advertisers methods and strategies for preparing for a new client in an unfamiliar industry.

This blog provides tips and insights into event-based paid search strategies surrounding audiences types and different ads to garner success.