Bid/Budget Management, PPC KPIs
Which one does Google care about more? How to use demographics to decrease cost, increase click share, and be rewarded by Google. Read More »
Ad Copy Testing, Bid/Budget Management
Brainlab's Jeff Baum and Maris Rutkis took to the screen to answer marketers' questions on PPC and COVID-19. Here is a closer look at what marketers are asking and what the experts had to say. Read More »
Automation, Bid/Budget Management
Target CPA offers benefits by streamlining the bidding process. That said, it can fail to hit goals if historical conversion data is limited. Find out more. Read More »
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