In the age of social media, internet users are shifting their attention to messengers. This provides a new horizon for ads targeting customers directly. Read More »

This post will walk through what Facebook & Apple are quarreling about, why you should care, and what can you do to keep your campaigns performing well. Read More »

In this monthly post, we bring you the latest news and changes from all of the major ad platforms. This month is focused on Google and Microsoft. Read More »

Facebook doesn’t give you the option to directly target the fans of any specific page, but that doesn’t mean you can’t target a competitor. Read More »

One paid social expert tested product review imagery in her Facebook Ads. The results were promising - check out her case study to learn how she ran the test. Read More »

No one is really looking forward to seeing another ad. Overcome banner blindness with Bahador's top tips for creating attention-grabbing social media ads. Read More »

In this monthly post, we bring you the latest news and changes from all of the major ad platforms. This month is focused on Google, Microsoft, and Facebook. Read More »