Average Position shouldn't be your go to metric to measure ad placement. Find out how to better adjust bids with Google's new metrics!

Need to create a new conversion action or update conversion tagging? The AdWords global site tag implementation guide is here to help!

A lot of updates are hitting us at once between ad formats and the frustration of limited-data reports, but we’re all in this together. Let’s do this!

In this podcast, Hanapin experts Matt Umbro and Jeff Allen discuss the new Google Ads update, how it will affect the PPC industry, and give you ways you can take advantage of this extra ad space.

Google announced on June 27, 2018 that it is rebranding its advertising suite of products, consolidating some services and revising others.

In this webinar, Optmyzr’s Fred Vallaeys and Hanapin’s Jeff Baum will analyze the upcoming features in the Google AdWords platform and provide you with helpful strategies to implement and see the beneficial impact!

Google has been busy recently making several updates to the features and policies for AdWords.  Get the latest AdWords updates on the Add-On for Google Sheets, the Notes feature in the new UI, Account Deactivation, and linking to Google Optimize.