Buying in-store is still a big deal for shoppers, and Google has announced a few new tools to let physical retailers target those shoppers...

Get tips for how to handle common issues and get the most out of your Google Shopping ad campaigns!

In December 2017, Google released a set of statistics about the Christmas shopping season. Use these insights in AdWords to make this your best December ever.

Part 2 of 2 in Shopping structures for PPC accounts. Learn how to organize your PLA campaigns using branded vs non-branded segmentation.

Part 1 of 2 in Shopping structures for PPC accounts. Learn how to organize your PLA campaigns using a tiered prioritization strategy.

Join Google’s Julia Meter and Hanapin’s Zach Bruner as they show you the areas you can be working in now to improve holiday shopping results in the coming months.

When it comes to paid advertising, Shopping can be one of the most intimidating and complex initiatives to tackle. Check out the step by step guide with descriptions and best practices for AdWords Shopping campaign settings.