Automation, Google Shopping
How Artificial Intelligence Can Change the Way We Shop Online
AI is changing the way consumers shop at various stages of the buyer’s journey. It affects the way a potential buyer searches for product... Read More »
Automation, Google Shopping
AI is changing the way consumers shop at various stages of the buyer’s journey. It affects the way a potential buyer searches for product... Read More »
Ecommerce PPC, Google Shopping
Tracking for Surfaces Across Google clicks in Google Merchant Center leaves something to be desired. The step-by-step process in this post is an alternative. Read More »
Ecommerce PPC, Google Shopping
This blog describes the PPC performance, during the stay-at-home period, of 3 eCommerce businesses and how we maximized revenue during a period of high demand. Read More »
Google Shopping, Product Listing Ads
Free product listings rolled out for most US accounts in April. Since launching free product listings, one brand has increased total click volume by 5.6%. Read More »
Google Shopping
If you have been frustrated by limited targeting options for Google Shopping ads, this easily-implemented strategy will grow your reach and revenue. Read More »
Bing Shopping, Google Shopping
A look at current and expected trends in PPC amidst the global virus outbreak. Read More »
Conversion Rate Optimization, Ecommerce PPC
Are we coming to a point where people prefer free shipping? One recent article states that customers want items shipped fast and for free. Read More »
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