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Basic PPC Strategies, Landing Pages
PPC Hero is proud to present our first video blog on Landing Page Optimization! Make sure to eep an eye out for a new... Read More »
Ad Texts, Advanced PPC Strategies
Last week, Jen discussed how to utilize Google’s Merchant Center to make your ecommerce PPC campaigns stand out this holiday season. Now that you have your product extensions and product listing ads set up, what else can you do in the closing days of the... Read More »
Landing Pages
Dynamic landing pages are a great way to increase conversion rate and quality score. Read on to learn more about the possibilities of dynamic landing pages! Read More »
Ad Texts, Advanced PPC Strategies
Landing Pages
The last few weeks we have been tackling basic PPC principles, looking at “how can I make it better?” with some general best practices and tips. We have looked at account structure tips and steps to improve your quality score as these are two... Read More »
Landing Pages
You spend the time to develop the right keyword list and write very targeted ads to help increase your traffic, click through rate and ultimately quality score. But that is only one piece of the equation – where are you sending those visitors once they... Read More »
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