Choosing a language can be hard. This article walks you through the three main languages for digital marketing analysts.

A beginner's intro to using RSudio for PPC analysis and reporting.

In this article, we’ll cover setting up an automated bidding system using both Google Sheets and AdWords scripts. Specifically, we’ll utilize the bulk upload functionality to format and post the changes directly to AdWords.

Explore takeaways from a recent interview with one of Hanapin’s Sr. Account Analysts!

Learn how to use Google Sheets to make AdWords script adjustments via spreadsheet rather than through the code itself.

In this article, we’ll show you how to use an AdWords script to implement negative Display Network placements.