Advanced PPC Strategies, Excel
Helpful Excel Functions For Building URLs
Building URLs is a common pain point for marketers. Thankfully, we can take advantage of Excel or your choice of spreadsheet to efficiently implement. Read More »
Advanced PPC Strategies, Excel
Building URLs is a common pain point for marketers. Thankfully, we can take advantage of Excel or your choice of spreadsheet to efficiently implement. Read More »
Basic PPC Strategies, How To
Google recently published a guide to train search raters. It is by far the most complete list of instructions that Google has ever openly published. Read More »
Mobile, Resources
In this toolkit you'll find basic resources and more advanced resources that will help you optimize for success and expand into other lucrative mobile PPC channels. Read More »
Advanced PPC Strategies, Analytics
To better understand what happens post-click on social media ads, I rely on the Social Users Flow Report in Google Analytics to find insights. Read More »
News, News & Reaction
Smarts Goals powered by Google Analytics helps identify high-quality traffic and optimizes for those visits within AdWords. Read More »
Bid/Budget Management, Google Ads Scripts
Set AdWords budgets for accounts, ad groups, keywords, and ads. Maintain budget periods of days, weeks, or months. Never spend more than you intended. Read More »
Advanced PPC Strategies, Excel
Excel is capable of doing so much more than what the majority of people use it for, so today we’ll go through a few features that are commonly overlooked. Read More »
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