Chatbots are all the rage, but are you using yours to its full potential? Having a chatbot on your site allows for quick communication, improved customer service, and can push users to specific landing pages. Are you getting everything out of your chatbot that you could be?

Or, are you skeptical of chatbots? Wondering how successful they actually could be? Are they worth the investment?

With chatbots comes a whole new world of optimization and marketing strategy that could drive more users to conversion. Join us as Shape’s Jon Davis and Hanapin’s Danny Friscia chat about the wonderful world of chatbots and optimization techniques you can use to improve your funnel and conversion rates.

You’ll learn:

  • How to optimize specific chatbot messaging to drive users to your content or product
  • Overall efficiencies you can implement on your chatbot
  • Pro tips for your chatbot that will make your PPC life easier