Google Analytics Test Lab – Series Wrap-Up

We hope you’ve found this month’s Google Analytics Test Lab series helpful. By now, it should be obvious that Analytics is a very complex and powerful tool that can be very beneficial for your own accounts if utilized properly. What’s better is the fact that it’s completely free to use!

We’ve covered several Analytics topics this week, including:

So what do you like most about Google Analytics? We would love to hear about your favorites in the comments section below. Remember, you can always access the PPC Hero series database by checking out the blog series tab at the top of the page. Thanks for reading!


Smart Ways to Get More Marketing Budget and Better Tools

In this new live webinar, Kristin Vick from Hanapin Marketing and Jeff Sauer from Jeffalytics discuss how marketers can ensure they have the budget they need to be effective with online advertising and get the right tools to make that argument.

The Hero Conf Difference

Of the 50+ search and social conferences you can choose from, we're here to show you why Hero Conf is a can't miss event for busy digital marketers like you.