Keyword Bidding Strategies That Will Give You the Most Bang for Your Buck [Webinar Slide Presentation]

By Jamie Newton | @jnewton09 | Senior Communications Manager at Hanapin Marketing

Paid search bids are among the core building blocks to a successful account. Because they are one of the many fluid parts of day-to-day performance, it is integral that we understand what bidding strategies are most suited for, for our individual needs. In the slide presentation, you will learn distinct strategies that are most applicable to account types, as well as the details of what bidding options are available. This presentation not only assists in identifying one’s best bid strategy, but also demonstrates how to implement them.

Benefits for You

– You will learn how to approach bidding based on your industry

– You will learn what bidding options are currently available

– You will learn how to implement these strategies in Google® and Bing®

– You will learn how to integrate additional metrics into your bid strategy

– You will learn general best practices for bid maintenance

Webinar Recording
*Available for purchase through Lorman Education

Slide Presentation

Keyword Bidding Strategies That Will Give You the Most Bang for Your Buck from Hanapin Marketing

A Reminder About Work-Life Balance

Proper Work-Life Balance Is Something Easily Forgotten. Here Is A Reminder That It's Okay To Have A Life Outside Of Work & Constantly Checking Performance.

Smart Ways to Get More Marketing Budget and Better Tools

In this new live webinar, Kristin Vick from Hanapin Marketing and Jeff Sauer from Jeffalytics discuss how marketers can ensure they have the budget they need to be effective with online advertising and get the right tools to make that argument.