When it comes to competitor analysis, there is no such thing as too much information. Auction Insights in Google AdWords is a particularly useful tool and can help you not only understand who your competition is, but how you can tailor your strategy to get a more competitive advantage.
In this flash webinar, Jeff looks at the state of the auction to help you get a better understanding on how it works so you have the upperhand when bidding. He’ll offer key strategies on competitive intelligence and take a deep dive into bidding strategies, optimization and auction insights.
You’ll get expert-level PPC tips like:
- Discovering your true top competitors in search and comparing performance
- Understanding how the auction works for best bidding strategies
- Utilizing the tool to make smarter decisions about budgeting
Can’t make the webinar? Register anyways and we’ll send you the slides and recording afterwards!