[New Webinar with Convirza!] Google + Mobile: 3 Steps for PPC Success

By Jamie Newton | @jnewton09 | Senior Communications Manager at Hanapin Marketing

62% of smartphone users are more likely to take action right away toward solving an unexpected problem or new task because they have a smartphone. That stat is probably no surprise to you or that mobile searches are on the rise, but digital marketers still struggle to develop and implement an effective mobile strategy.

In this new webinar with Rachael Law, Hanapin Marketing’s Account Analyst, she’ll discuss the best ways to plan, implement, and optimize your mobile PPC strategy using Google. This live webinar will take place on Thursday, May 5th at Noon EST.

You’ll learn expert PPC tips like:

  • How to use the Ad Preview and Diagnosis Tool with your mobile campaigns
  • How to extract mobile behavior data from Google Analytics
  • Advanced tactics you can use to opitimize your AdWords Strategy and generate BIG results
  • How to evaluate and increase the value of your mobile campaigns

Presented by


Rachael Law


Smart Ways to Get More Marketing Budget and Better Tools

In this new live webinar, Kristin Vick from Hanapin Marketing and Jeff Sauer from Jeffalytics discuss how marketers can ensure they have the budget they need to be effective with online advertising and get the right tools to make that argument.

The Hero Conf Difference

Of the 50+ search and social conferences you can choose from, we're here to show you why Hero Conf is a can't miss event for busy digital marketers like you.