[New Whitepaper!] 4 Ways To Survive PPC Campaigns for the Healthcare Marketer

When it comes to Healthcare Marketing, one particular form of creative thinking can be especially helpful: rather than out-of-the-box thinking, we should aim for thinking “into the corners,”4 and pursuing overlooked opportunities within our current reach. This whitepaper will highlight four examples of how thinking at the corners can help boost your PPC performance in the healthcare industry.

 

This whitepaper will discuss tips like:

 

  • Using PPC metrics to identify your success
  • How to connect each Searcher with the most relevant ads and landing pages
  • Determining the strategies that reach the most valuable leads

 

Get the 4 ways

Smart Ways to Get More Marketing Budget and Better Tools

In this new live webinar, Kristin Vick from Hanapin Marketing and Jeff Sauer from Jeffalytics discuss how marketers can ensure they have the budget they need to be effective with online advertising and get the right tools to make that argument.

The Hero Conf Difference

Of the 50+ search and social conferences you can choose from, we're here to show you why Hero Conf is a can't miss event for busy digital marketers like you.