PPC Budgets: Pass Go into 2018 and Collect Optimal ROI

It’s the most wonderful time of year – budgeting season! With a new year comes a fresh slate when it comes to spend, so where do you start in terms of prioritizing where the money should go? With a carefully calculated strategy, you could find exponential success in 2018.

In this webinar, Shape CEO Jon Davis and Hanapin Director of Services Jeff Baum will share their expert advice about how you can perfect your 2018 budget strategy to achieve optimal ROI in the new year.

In this webinar, you’ll learn:

  • Account strategy/priorities and how budgets are a reflection of them.
  • How to create solid budgeting strategy & recommendations.
  • Budgeting for tried & true vs. experimental, vs. high risk initiatives.


Take the 2018 State of PPC Survey!

We're looking for marketers to take our State of PPC survey! The survey takes about 5 minutes to complete and establishes benchmarks, identify trends, and helps marketers around the world understand what's working and what's not in PPC.

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