Rule Your PPC Strategy With High Value Analytics [New Toolkit with SEMrush!]

By Jamie Newton | @jnewton09 | Senior Communications Manager at Hanapin Marketing

It’s easy to get overwhelmed by the volume and reports available to you, but analytics data is the most powerful weapon you have when optimizing your PPC campaigns for maximum effectiveness. Without solid, predictive data, you could waste thousands of dollars learning things the hard way. That’s why we’ve put together this toolkit, jam-packed full of useful tools and resources to get you well on your way to learning how to extract high value data that helps you make the best decisions for your account.

Presented by SEMrush and Hanapin Marketing, The Complete PPC Analytics Toolkit includes THREE excel spreadsheets to help you organize your data for more efficient uploading and analyzing, THREE informative whitepapers, and TWO webinar recordings! It’s all the right stuff you need to optimize for a better PPC campaign.

This toolkit contains:

Download My Toolkit

How to Automate Excel Solver

In this article we’ll go in depth from start to finish covering the concepts and methods step by step. By the end you’ll be able to automate any of your own personal models and scale your analysis.

New Paid Social Insights to Maximize Your ROAS

In this webinar panel discussion, Hootsuite’s Ryan Ginsberg, AdStage’s JD Prater, and Hanapin’s Steve Burnett will team up to walk you through all the new and exciting changes in social and offer opinions and strategies to use them for your benefit.

Amazon Updates AMS Reporting Abilities

Amazon has updated the Amazon Marketing Services (AMS) reporting abilities and insights. With the new reporting abilities, high-level account data is easily accessible and custom date ranges can be selected as well. There are also several new marketing reports that can be downloaded for more...