Today, we interviewed Facebook advertising expert, Merry Morud, of aimClear. For those of you who recall Merry's Hero Conf presentation last month, we couldn't wait to dig into this topic! See the recap below. PPC Hero: Welcome to today's Heroview everyone, real-time interviews featuring PPC experts from around the industry! Today, Merry Morud will talk with us about Facebook … [Read more...] about Heroview- The World of Facebook Advertising
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Heroview- The Future of Personal Computing and Its Effect on PPC
As we continue our monthly interviews with PPC experts, our February Heroview featured David Szetela (@Szetela), Chief Marketing Officer for Bionic Click, and former Owner and CEO of Clix Marketing. David is very involved in personal computing, and here he shares some insights on how technology is evolving as well as how PPC will be effected. PPC Hero: Welcome to today's … [Read more...] about Heroview- The Future of Personal Computing and Its Effect on PPC
Updated Agenda – Yahoo! and 7Search to Speak at Hero Conf!
We are excited to announce that Mike McMeekin, Senior Manager, Search Optimization & Strategy at Yahoo!, Charles Meyer, Business Development Director at 7Search and Cleofe Betancourt, Business Development Strategist at 7Search will be speaking at Hero Conf! It will be a great experience listening to these professionals speak about paid search in relation to the search … [Read more...] about Updated Agenda – Yahoo! and 7Search to Speak at Hero Conf!
Letter from the CEO – “Life is like a box of chocolates. You never know what you’re gonna get.”
With Valentine's Day just around the corner, we're going to see a lot of boxes of chocolate and love quotes. At Hanapin, we decided to get into the spirit of things by showing our paid search accounts even more love throughout this month! As Forrest Gump's momma figured out, you might get a delicious crunchy pecan or a chocolate-covered salted caramel. Here at PPC Hero, … [Read more...] about Letter from the CEO – “Life is like a box of chocolates. You never know what you’re gonna get.”
Heroview- PPC Task Optimization with John Lee
Our monthly Twitter interviews, Heroviews, are real-time discussions with PPC industry experts. Today’s Heroview featured John Lee (@John_A_Lee). As Director of Client Services at Clix Marketing and a speaker for our upcoming Hero Conf, John will share some tips on PPC task optimization. With so many levers to pull, it's hard to know what to pull when! PPC Hero: Thanks for … [Read more...] about Heroview- PPC Task Optimization with John Lee
Information Architecture For Your PPC Account – By Hero Conf Speaker Shawn Livengood
This week we had the pleasure of hearing from Shawn Livengood, Online Marketing Manager at BuildASign.com and author of the blog PPC Without Pity. Shawn will be speaking about Account Structure at Hero Conf (April 16-17, 2012, Indianapolis, IN). In the following article, Shawn discusses how his degree in Information Architecture has helped him in PPC Management. Remember if … [Read more...] about Information Architecture For Your PPC Account – By Hero Conf Speaker Shawn Livengood
Matt Lawson to Speak at Hero Conf
We are proud to have Matt Lawson, Vice President of Marketing at Marin Software, as a recently confirmed Hero Conf 2012 speaker. Register for Hero Conf by the 16th of January, and we will send you a free Display Network white paper, “Navigating the Google Display Network: How to Succeed and Gain Conversions” (limited to the first 25). Hero Conf is a paid search conference on … [Read more...] about Matt Lawson to Speak at Hero Conf
Letter from the CEO – “Maybe we should uh, call ourselves the Febreeze brothers because it’s feeling so fresh right now.”
2011 ended on a high note! Here are some big highlights from last year, from both Hanapin and PPC Hero: We moved into our newly renovated downtown office in the Certified Technology Park. We hired 16 new employees, pushing our head count to 22. We grew revenue by double-digits for the seventh consecutive year. I was awarded Entrepreneur of the Year at the 7th Annual Fuse … [Read more...] about Letter from the CEO – “Maybe we should uh, call ourselves the Febreeze brothers because it’s feeling so fresh right now.”
The Wizards of Paid Search
Join the Wizards of Paid Search in Indianapolis, IN on April 16-17, 2012. at Hero Conf. Sign up for Hero Conf by January 16, and receive a free white paper on how to succeed on the Display Network! This offer is limited to the first 25 people, so reserve your spot quickly! Hero Conf announced an exciting agenda last month filled with interesting paid search topics led by … [Read more...] about The Wizards of Paid Search
Only Two Days Left on Hero Conf $100 Holiday Discount!
Register for Hero Conf now to receive the Hero Conf holiday $100 discount before it expires on December 31, 2011. Use the discount code “Jingle” to receive the $100 in savings off of the regular conference price. That’s only $350 for the general conference pass or $1,220 for the conference and workshop! This paid search conference will allow to you to focus on PPC without … [Read more...] about Only Two Days Left on Hero Conf $100 Holiday Discount!
Hero Conf Agenda is Announced!
The PPC Hero and Hanapin Marketing team is proud to unveil the 2012 Hero Conf Agenda! Day 1 of the conference will include a variety of exciting sessions on topics ranging from Retargeting to Advanced Mobile Marketing to a Landing Page Clinic. Day 2 will include informative one-on-one workshops with the PPC Hero team. Check out the full list of speakers here, and check out … [Read more...] about Hero Conf Agenda is Announced!
Heroview: Facebook Advertising vs. PPC
Today’s #Heroview featured Emily Las (@Emlas) as she shares her experiences in Facebook advertising techniques, as compared to techniques utilized in Adwords. As a veteran in Facebook advertising at Starworks Group, Emily comes to us today with a wealth of knowledge on the subject. Check it out below! Thanks again for all you who participated in this month’s … [Read more...] about Heroview: Facebook Advertising vs. PPC
