Search Results for: amazon

Discover how to effectively leverage Amazon's ad platform to reach your target audience and drive results. Amazon's exclusive beta launch for non-endemic businesses marked a game-changing opportunity for service-based companies to tap into the e-commerce giant's vast customer base. With access to Amazon's extensive user data from Prime Video, Music, Audible, and Alexa … [Read more...] about Essential Strategies for Mastering Amazon Non-Endemic Ads

What’s next in targeting and creative on amazon advertising

Proven Amazon Listing Optimization Tips From a Selling Pro

There are over 300 million active users on Amazon. As the world's largest online marketplace, Amazon is an excellent opportunity for people who want to make money (minus the boss). To grow your eCommerce business, you need to understand Amazon Listing Optimization. By optimizing your listing, you become more visible on the marketplace, this will increase sales and save your … [Read more...] about Proven Amazon Listing Optimization Tips From a Selling Pro

Amazon Sponsored Products: Advanced Practices for 2022

Source: Wicked Monday on Unsplash Without a doubt, listing your products on Amazon is one of the best ways to sell online and build a thriving eCommerce business, or simply build up the Ecommerce side of your brand. To get the best possible results, you not only need an amazing product selection, but you also need to manage and optimize your pages. But you … [Read more...] about Amazon Sponsored Products: Advanced Practices for 2022

Amazon PPC VS AdWords: What To Choose

Source: Unsplash Online advertising is a major part of digital marketing. Whether you work as a freelance marketer or you own a business you want to promote online, learning the basics of online advertising is definitely necessary. Among the most popular PPC ad tools are Google AdWords and Amazon PPC. While Google AdWords has established itself a long time ago, Amazon PPC … [Read more...] about Amazon PPC VS AdWords: What To Choose

2021 Amazon Advertising Trends

Amazon as an eCommerce platform has a very powerful internal advertising system. You can argue that it’s way more potent than any other digital advertising system since customers on Amazon are there with an intention to purchase something. Advertising systems such as social media ads and Google ads are not necessarily guaranteed to be displayed to people that are looking to … [Read more...] about 2021 Amazon Advertising Trends

How To Combine The Best Amazon PPC & SEO Strategies

Almost half of the users are not willing to go beyond page two of Amazon’s search results. Besides, some of them often end up buying the top item cataloged on the site’s results page. SEO and PPC are the two reinforced blocks each website marketing mode should have as its foundation. If you are dreaming to enhance sales and magnify your eCommerce, combining SEO and PPC is one … [Read more...] about How To Combine The Best Amazon PPC & SEO Strategies

Amazon PPC Management: How To Get The Best On Budget

Amazon is one of the largest digital marketplaces for online retailers in the world. This platform also offers marketing and advertising services for both vendors and sellers. Amazon advertising services might be exactly the right thing that meets your brand’s needs due to its vast audience and experience. Amazon Advertising offers the PPC (pay-per-click) model that is … [Read more...] about Amazon PPC Management: How To Get The Best On Budget

The Value Of Amazon Sponsored Brand Video Ads [Case Study]

This year I have had the opportunity to beta test the Amazon Sponsored Video Ads released to the public in early October. I have held off on writing about the ad type until I had the opportunity to examine the ad impact through Prime Day and Black Friday/Cyber Monday. The ad type has reported surprising performance and I am here to report on my experience and recommendations so … [Read more...] about The Value Of Amazon Sponsored Brand Video Ads [Case Study]