Shopping Feed Tips to Gain Major Brand Visibility

Brands are finally figuring out that they have to be everywhere. Having a presence on everything from Google shopping to Amazon, you’re probably quickly realizing that having quality feed management and optimization is of the utmost importance. But according to recent research, 42% of marketers are NOT using feed management software! We’re here to answer all of your questions – how your feed should match up with different platform algorithms, how seasonality can affect your feed, the common errors you’re seeing in various platforms, etc.

Brand visibility is incredibly important, but we know how overwhelming it can be to feel like you have to have a presence on so many platforms while managing all the different algorithms and making sure that your feed is perfectly matched to every platform’s algorithm. Phew.

In this webinar, Feedonomics expert Brian Roizen and Hanapin expert Zach Bruner will give you exclusive tips for each shopping platform so that you CAN master your feeds while having an optimal presence everywhere.

You’ll learn:

  • The common errors Brian and Zach have experienced in each shopping platform…and how to avoid them
  • Insider tips on how to best optimize your feed for each platform
  • More advanced techniques that will take your shopping results to the next level
  • A glimpse into what you need to succeed on Amazon with feeds





What is 3rd Party Data and How Do You Use it?

Data is everywhere in online advertising. 3rd party data is an extremely useful way of getting your message in front of the right prospects. But what is 3rd party data and how do i use it.

Time for an Honest Discussion about RSA's

Join Hanapin’s Matt Umbro and Directive Consulting’s Garrett Mehrguth as they engage in an honest discussion about responsive search ads, walking through all the pros and cons and advice around using the new ad type in your campaigns.