With this Excel Macro (posted inside), you can analyze every single word of every single search term quickly and automatically while you sip on some coconut water and eat your kale chips.
Continue Reading This 15 Minute Excel Macro Provides Granular Search Term Data
It’s series week on PPC Hero, and for July that means we’re all about finding you ways to save time and money on PPC. Whether that means a lightning-quick account audit or some time-saving techniques to streamline the dreaded ad...
Continue Reading Build Out Your Account With 3 Time-Saving Tips
In this week's webinar recording you get the opportunity to join landing page and conversion rate optimization experts Sam Owen (Hanapin Marketing) and Neil Patel (Co-Founder, Kissmetrics and Crazy Egg) as they go through a cross section of different landing pages to...
Continue Reading PPC Hero and Crazy Egg’s Live Landing Page Critique Webinar Recording
Much like russian dolls, match types nest inside of each other. In this blog post, I fully explore the ins and outs of phrase and modified broad match types, as they are two of the most confused and cross-polluting match...
Continue Reading Has Modified Broad Match Effectively Killed Phrase Match?
While colleges and universities were among the first in terms of industries diving in to the abundant world of Internet marketing, they face very unique challenges when it comes to advertising online.
Continue Reading Advanced PPC and SEO for Higher Education Webinar RECORDING
It’s a question many search marketers spend hours pondering, tracking, discussing and flowcharting: How can I be sure I’m not missing anything?
Continue Reading Webinar Recording – Are Your PPC Leads Falling Through the Cracks?
Join Hanapin Marketing PPC experts Amanda West-Bookwalter and Carrie Albright as they go through 8 Advanced Display Network Tactics.
Continue Reading Webinar Recording – 8 Advanced Display Network Tactics
We’re so excited to be able to present a real Enhanced Campaigns migration in this webinar recording. Watch as Hanapin PPC experts Eric Couch and Carrie Albright dig through real AdWords accounts and migrate them to Enhanced Campaigns status in...
Continue Reading A Live Enhanced Campaigns Migration Webinar Recording
Join Hanapin Marketing’s Sean Quadlin and Wordstream’s Larry Kim as they discuss 10 simple things you can to increase your CTR right away!
Continue Reading Webinar Recording: 10 Ways You Can Increase Your Click-Through Rate TODAY
Account expansion can be a tricky business. That's why this week, we're all about teaching you some of the ways you can make your accounts (and profits) grow. Last week, we wrote about best practices for long tail keywords. Today, we're...
Continue Reading 4 Keyword Research Tips To Grow Your Account
A great long tail keyword is one of the prized possessions in PPC. If you've found an awesome keyword that no one else is using, you can make a lot profit in running unopposed. But there's a question I've always...
Continue Reading Chasing the Long Tail: How Long Should Your Keywords Be?
Webinar Recordings: Advanced PPC&SEO Diagnostics and 10 Lessons Learned From Enhanced Campaigns
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