You have probably seen the insane amount of updates that platforms have been rolling out in 2017 so far. From search to social to display, there have been some awesome new tools to play with in your marketing strategy. Now, you might have seen all the updates as they came out and thought I WANT TO USE THEM ALL! But which ones are worth giving your precious time and effort to?
Every month, the PPC experts at Hanapin have a day of training that includes the newest updates and features our team needs to know. We know how hard it is to keep up with the all the consistent changes in the PPC world, and we want to help you out. In this whitepaper, we’ll discuss what we’ve dubbed as our favorite updates that you can’t miss out on when you’re seeking a refresh in your marketing mix.
You’ll learn expert tips about:
- Google’s new Exact Match Variant and how it will affect you
- The NEW Bing Ads Editor
- How Instagram has made ecommerce even easier with Shoppable