Ticker Tuesday: Organizing PPC Campaigns For Fun And Profit

Increasing your Quality Score is fun, right? And, hey, profit’s pretty okay too. But to achieve an enjoyable and lucrative PPC account, it’s important to ensure that your campaign structure is organized to bring you in the highest Quality Score as possible.  In this episode of Ticker Tuesday, we walk you through the different ways you can organize your PPC account, from campaign themes to avoiding unwanted duplication.

Want another PPC how-to? Check out our latest episodes of Ticker Tuesday:
Ticker Tuesday 9: Stop Wasting Time – Use Automated Tools!

analytics intelligence, automated rules, adwords reports, fast ppc
In this episode of Ticker Tuesday, we show you which of Google's automated tools are the most important ones to use, and how each can save you time.

Ticker Tuesday 8: Are You Sure You’re Optimized For PPC Mobile?

ppc mobile, google mobile search, mobile ppc management, google mobilism
In this episode of Ticker Tuesday, we walk through how to optimize for PPC mobile in your Google AdWords ads.

Ticker Tuesday 7: New Ideas For Pay Per Click Ads

ppc ad, google adwords ad, dynamic keyword insertion, ad google
In this episode of Ticker Tuesday, we give you new ideas to help improve your PPC advertising ad content, especially in Google AdWords.

Ticker Tuesday 6: Fixing PPC Problems With Keyword Match Types

Google keyword, match types
In this episode of Ticker Tuesday, we have keyword suggestions for how to fix problems in your PPC account.

Ticker Tuesday 5: Setting Up Data Feeds In Google Merchant Center

Google merchant center feed
In this episode of Ticker Tuesday, we take you through what to be especially careful of when setting up a feed on Google Merchant Center.

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Analyzing the AdWords Distance Report

The distance report provides a unique view of your geographic data. The report helps users understand how distance from a location impacts search ad performance.

How to Master Attribution for Easy Budget Planning

In this webinar, Hanapin’s Cassie Oumedian and Google’s Julia Meter will provide tips on using AdWords attribution to directionally decide where you should allocate your budget, and how you can use the changing industry to your advantage.

AdWords Interface Updating By End of 2018

By the end of 2018, the old AdWords interface will be replaced by the new AdWords Experience permanently. The exact date of the transition is up for debate but it is expected to come as early as October, if not earlier in the year.