Ticker Tuesday: Using Video In PPC

It’s sometimes easy to assume that video is only good for SEO.  But video has a lot to offer PPC, especially when it comes to landing pages, conversion types, product demonstrations, and convincing your customers to convert.  In this episode of Ticker Tuesday, we take you through the ways that video PPC can improve your overall PPC performance, as well as the different optimization tips to get Google’s attention.

Want more information on PPC optimization? Check out our latest episodes of Ticker Tuesday:

Ticker Tuesday 11: 3 Ways To Apply SEO Fundamentals To PPC

seo and ppc, seo ppc, pay per click campaign
In this episode of Ticker Tuesday, we discuss the similarities in approach for SEO and PPC.










Ticker Tuesday 10: Organizing PPC Campaigns For Fun And Profit

ad groups, ppc account, ppc campaign, how to ppc, google adwords
In this episode, we discuss the best way to organize your ad groups and PPC campaigns to achieve a great quality score.










Ticker Tuesday 9: Stop Wasting Time – Use Automated Tools!

analytics intelligence, automated rules, adwords reports, fast ppc
In this episode of Ticker Tuesday, we show you which of Google's automated tools are the most important ones to use, and how each can save you time.









Ticker Tuesday 8: Are You Sure You’re Optimized For PPC Mobile?


ppc mobile, google mobile search, mobile ppc management, google mobilism
In this episode of Ticker Tuesday, we walk through how to optimize for PPC mobile in your Google AdWords ads.











Ticker Tuesday 7: New Ideas For Pay Per Click Ads


ppc ad, google adwords ad, dynamic keyword insertion, ad google
In this episode of Ticker Tuesday, we give you new ideas to help improve your PPC advertising ad content, especially in Google AdWords.









For even more videos, check out PPC Hero’s Video Blog Category!


A Reminder About Work-Life Balance

Proper Work-Life Balance Is Something Easily Forgotten. Here Is A Reminder That It's Okay To Have A Life Outside Of Work & Constantly Checking Performance.

Smart Ways to Get More Marketing Budget and Better Tools

In this new live webinar, Kristin Vick from Hanapin Marketing and Jeff Sauer from Jeffalytics discuss how marketers can ensure they have the budget they need to be effective with online advertising and get the right tools to make that argument.

The Hero Conf Difference

Of the 50+ search and social conferences you can choose from, we're here to show you why Hero Conf is a can't miss event for busy digital marketers like you.