If your company is based in a certain area or you have branches of your company that service a number of geographic locations, it’s only logical that you want to advertise to the area you service. Search engines have a pretty wide array of targeting options so its easy to make the mistake of advertising to too many locations or ones that are not even serviced by your company. Location targeting is a great way to really hone in on your audience. But with so many options to choose from, do you know whats right for you? Do you need a bit of a refresher (or an introduction!) into how location targeting works and tips?
Join experts from Hanapin Marketing and 3Q Digital for this new live webinar on location targeting on December 30th at Noon EST! They will be discussing how to target for different radiuses and what you should be considering, how to reconcile campaign targeting, a look at local versus corporate targeting, multiple account strategies (including tips on how you can use excel to set up your campaigns!), and lead gen considerations.
You’ll get expert-level PPC tips like:
- How to properly measure conversions for a local campaign
- Aligning your targeted ad with a location-specific landing page
- How to set-up targeting for a local campaign (for both a local company and a larger corporation)
Cailtin Halpert Jacob Brown
Can’t make the presentation? That’s ok! Go ahead and register and we’ll send you the slides and recording after its over.