April Showers Bring May PPC Flowers: Series Wrap Up
April 21, 2012
It’s actually been a fairly dry week for April, but nonetheless, the PPC Hero series team has loaded you up with plenty of ideas for how to make things happen now that are better for later.
From client communication, to setting goals, building your account structure and finally the key places to look for initial optimization opportunities.
The key with inheriting or starting a new account is simple: plan today for what you want to see tomorrow. Stay the very busy course now and you’ll be far more likely to get the results you need/expect!
Here’s a quick recap of the individual posts, in case you missed one!
Monday: Client Services: How to Gain Buy-In Early – Kayla
Tuesday: PPC Account Goal Setting: Set Yourself Up for Incremental Success – Sarah
Wednesday: PPC Account Structure: Build It & They Will Come – Felicia
Thursday: Nurturing Your PPC Account: What To Do Next? – Dave
Thanks for reading and make sure to check back in May for the next PPC Hero series!
Browse By Category
Seven insights hiding in Google’s new Christmas shopping research
In December 2017, Google released a set of statistics about the Christmas shopping season. Use these insights in AdWords to make this your best December ever.
Stop Using Google's First Page Estimates to Set Your Bids
Google's First Page Bid Estimates can't be trusted. Adjust your bid strategy based on average position and not using this metric.
Your Guide to Getting Organized for PPC Success
Organization is key to success in the PPC industry. Here is a guide to organizing your space, time, resources, and workload for efficient PPC management.
A bi-weekly newsletter packed full of resources and strategies that will help make you a better PPC expert.
Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
A Reminder About Work-Life Balance
Proper Work-Life Balance Is Something Easily Forgotten. Here Is A Reminder That It's Okay To Have A Life Outside Of Work & Constantly Checking Performance.
The Advertising Principles That Guide Facebook's Decisions
Facebook highlights the advertising principles that guide their decision making in response to recent events.