Will Google Address Advertisers’ Transparency Concerns?
Personally, I don't think Google is going to give advertisers more transparency and control when it comes to machine learning. Here's why.
Alaina Thompson
Growth Marketing Manager at Hanapin Marketing
Alaina Thompson is a Growth Marketing Manager at Hanapin Marketing. She has managed a variety of PPC accounts from ecom to lead generation. Alaina is also the instructor for the Excel Hero workshop at Hero Conf US and London.
The #1 Job Skill For Digital Marketers in 2020
The digital landscape is changing and we must adapt! In order to stay a top-performer in the digital marketing world, you need to work on 1 skill in 2020.
Listen, All Marketers Should Be Considering Podcast Ads
Podcast ads are a big opportunity for marketers. The podcast advertising space is not nearly as saturated as paid search or social and is worth the test.
5 FAQs For Marketing on Facebook
Last week, we asked a panel of paid social pros to answer your Facebook questions. For those who missed the webinar, we are sharing the highlights.
Programmatic for Beginners: 5 Resources
Are you just getting started with programmatic? If so, we've got some handy resources to help you understand the landscape.
Conversion Rate Optimization (CRO) for Beginners: 5 Resources
Are you looking for ways to get more leads from your website? If so, conversion rate optimization (CRO) might be what you need. Here are 5 resources to get you started!
Facebook Ads for Beginners: 5 Resources
Are you just getting started with Facebook Ads? If so, we've got some handy resources to help you launch your first campaign.
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