Alaina Thompson

Growth Marketing Manager at Hanapin Marketing

Alaina Thompson is a Senior Account Manager at Hanapin Marketing. She has managed a variety of PPC accounts from ecom to lead generation. Alaina is also the instructor for the Excel Hero workshop at Hero Conf US and London.

5 FAQs For Marketing on Facebook

Last week, we asked a panel of paid social pros to answer your Facebook questions. For those who missed the webinar, we are sharing the highlights.

Programmatic for Beginners: 5 Resources

Are you just getting started with programmatic? If so, we've got some handy resources to help you understand the landscape.

Conversion Rate Optimization (CRO) for Beginners: 5 Resources

Are you looking for ways to get more leads from your website? If so, conversion rate optimization (CRO) might be what you need. Here are 5 resources to get you started!

Facebook Ads for Beginners: 5 Resources

Are you just getting started with Facebook Ads? If so, we've got some handy resources to help you launch your first campaign.

The Future of Paid Social: Is Your Marketing Team Ready?

If you're planning your 2020 marketing budget, there are a lot of paid media trends you should be considering.

Attend as a team. Grow as a team.

Sixty-six percent of last year's attendees came as at least a pair, if not a team of 3+. Companies know there is more value in sending teams to conferences.

Guide To Google Ads Performance Planner

The Performance Planner helps advertisers optimize campaigns by suggesting an "ideal plan" by "spreading spend in the most effective way among campaigns in the plan." Performance Planner is easy to use and certainly helpful, but it should be used with caution.