Although born in Virginia Beach, Kristin has spent most of her life in Florida, and calls it home. Kristin recently joined the Hanapin team as an Account Manager where she continues to hone her relationship and strategy skills for a variety of verticals. When she isn’t in the office, Kristin is usually trekking on a new adventure or soaking up sun by the water.
From search to social, ad platforms have been rolling out major changes this year. You may not have the time to review them all in one sitting, so we broke down our top three updates from Bing in the first four months of 2019. Read More »
Searching for answers and data has never been easier thanks to the help of search engines. Here we’ll discuss the effect that no-click cost is having on ppc, including the growing popularity of voice search. Read More »
Negative keywords are important to any PPC campaign as it can help filter unwanted traffic before a user reaches your landing page. For instance, you are trying to attract people interested in shoes, but you don’t sell red shoes. By adding “red” as one of... Read More »