Ad Copy Testing, Ad Customizers
Geographic Customizers: Feed & Ad Creation
Ever wondered how to get your ads to change based on location? Here is a simple walkthrough on building the ad customizer feed and... Read More »
Ad Copy Testing, Ad Customizers
Ever wondered how to get your ads to change based on location? Here is a simple walkthrough on building the ad customizer feed and... Read More »
Ad Customizers, Ad Extensions
There were a lot of AdWords updates in 2017, and several had a huge impact on PPC. Here are the top 3 useful AdWords updates as PPC moves into 2018. Read More »
Ad Copy Testing, Ad Customizers
IF function ads allow you to set specific guidelines based on audience or device data. View the performance we saw in one account. Read More »
Ad Customizers, Ad Texts
We will cover what IF statements are, what they can do, and how to set them up in your account for success. Read More »
Ad Customizers, Google Ads
I am a big fan of utilizing marketing psychology principles into my ads to help implement user-focused strategies. Ad customizers make this tactic a lot easier. Read More »
Ad Copy Testing, Ad Customizers
Although promotions don’t guarantee greater revenue to advertisers, they serve to engage target audiences and reduce barriers to conversion. Read More »
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