Business of PPC, Client Relations
3 Tips For Conducting An Effective Client Call
The largest obstacle to early success with new clients can be tied directly to the effectiveness of client calls. Read More »
Business of PPC, Client Relations
The largest obstacle to early success with new clients can be tied directly to the effectiveness of client calls. Read More »
Business of PPC, Client Relations
Here’s how I would think about how to manage the process of hiring a PPC agency and evaluating performance. Read More »
Basic PPC Strategies, Client Relations
Setting expectations is a way to be successful with clients. Using a timeline to show the client the direction the account is a great way to set expectations. Read More »
Client Relations, Jeff's Blog
Find out what one lesson Jeff Allen learned in his first year as President of Hanapin Marketing that he uses almost every day. Read More »
Client Relations, Intermediate PPC Strategies
Learn how you can be prepared, what steps you can take for a smoother transition, and how to keep all parties on the same page during a PPC transition. Read More »
Client Relations, How To
A timeline can be a great tool when communicating projects to clients. PPC timelines are great for planning and documenting tasks that take place in the account. Read More »
Business of PPC, Client Relations
While transitioning between account managers can be stressful and sometimes unplanned, it can also be an opportunity to reinforce your relationship with the client and breathe new life into an account. Read More »
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