Google Ads, Keyword Research
Google recently rolled out the Keyword Planner tool and despite it going relatively unnoticed, it is in fact a huge update to the Google Keyword Tool. Learn more about the latest features and changes. Read More »
Ad Texts, Basic PPC Strategies
Advanced PPC Strategies, Excel
Account expansion can be a tricky business. That's why this week, we're all about teaching you some of the ways you can make your accounts (and profits) grow. Last week, we wrote about best practices for long tail keywords. Today, we're taking it one step further... Read More »
Advanced PPC Strategies, Case Studies
A great long tail keyword is one of the prized possessions in PPC. If you've found an awesome keyword that no one else is using, you can make a lot profit in running unopposed. But there's a question I've always wondered: just how long should... Read More »
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