PPC Keyword Research Guide: How to Find Keywords for Your Paid Advertising
This post includes the most effective tips to drive a business' paid campaigns via highly-quality PPC keywords.
Category: Keyword Research
Strengthen Your Brand In Unprecedented Times
This blog includes 5 steps we took to maximize ROAS and revenue for a brand that was coming off of unprecedented demand due to COVID-19 lockdowns.
Highlights From Google's Keyword Planner Update
The Google Keyword Planner is a useful tool for every Google Advertiser. Learn more about the most recent updates!
Searching for Lost Impression Share
Losing impression share due to rank requires a little more digging to understand why. Take the time to analyze these 4 critical areas!
How To Use The AdWords Keyword Planner
Explore how to use Google Keyword Planner for new campaign builds, improving existing campaigns, finding new keywords, or finding negative keywords.
Bing Exact Match Close Variant Update and Beyond
In an effort to help advertisers reach more customers, Bing expands exact match close variant technology.
Master List of the Best Ad Tech Platforms for PPC
The ambiguity of knowing what PPC platforms are available for your marketing can be overwhelming. We want to be a valuable resource to you in every step of your PPC marketing process, so we've put together a master list featuring the best of the best...