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Advanced PPC Strategies, Business of PPC
Learn how cross-selling increases the value you add to your clients while also adding dollars to your bottom line. Read More »
Opinion, PPC Advice
Dear new digital marketers: here are a few tips that you can actively do now to jumpstart your growth as a digital marketer or PPC specialist. Read More »
PPC Advice, PPC Strategy
In an ideal world, online media providers have systems that automatically stop trademark infringements from happening. Unfortunately, it isn’t that simple. Read More »
PPC Advice, Search
From bots to click farms, fraudsters use a variety of vehicles to perform click fraud. Discover the five main types of click fraud affecting PPC campaigns. Read More »
PPC Advice, PPC Strategy
Get answers to some of the most common questions we hear from new account managers attending digital marketing conferences and from right here on PPC Hero. Read More »
Client Relations, Opinion
This post covers how paid media managers should prepare, manage, and follow up on difficult conversations with managers, clients, or teammates. Read More »
How To, PPC Advice
Here are the important points you should consider when putting together a PPC report to ensure it's effective and reduces confusing data or visuals. Read More »
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