Stop Using Google's First Page Estimates to Set Your Bids
Google's First Page Bid Estimates can't be trusted. Adjust your bid strategy based on average position and not using this metric.
With Associate Director of Services, Cassie Oumedian, and Sr. Account Manager and social expert, JD Prater, explore market expansion opportunities within existing accounts and on social platforms like Facebook and Instagram, as well as programmatic advertising. The landscape is changing; you can’t afford to wait!
Time To Diversify: Market Expansion Opportunities
What happens when you have done as much as you can with paid search and you need to tap into new areas for growth? What platforms should you consider you and why are they important?
Join us for the last session of PPC Hero Live Summit as we discuss market expansion beyond Google and Bing.
We’ll cover the hottest trends in social media, native ads and programmatic advertising we’ve seen in the last year and looking forward into 2016. You’ll walk away knowing the latest strategies and quick tips to kick start your market expansion.
If you’re wondering what additional opportunities exist outside of SEM then we have you covered.
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Organization is key to success in the PPC industry. Here is a guide to organizing your space, time, resources, and workload for efficient PPC management.
Proper Work-Life Balance Is Something Easily Forgotten. Here Is A Reminder That It's Okay To Have A Life Outside Of Work & Constantly Checking Performance.
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Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
Facebook highlights the advertising principles that guide their decision making in response to recent events.
In this new live webinar, Kristin Vick from Hanapin Marketing and Jeff Sauer from Jeffalytics discuss how marketers can ensure they have the budget they need to be effective with online advertising and get the right tools to make that argument.