Morning Clicks: Dynamic Sitelinks, PLA Product Ratings, and More

By Jacob Brown | @jakebrownppc | Account Manager at Hanapin Marketing

Morning Clicks is your mid-week roundup of digital advertising news and notes. We’re your one-stop shop for the most relevant and important news in the PPC world. Grab your cup of joe and come see us every Wednesday morning.

 

PPC Hero Morning Clicks

  • Big news out of Bing. The interface is getting a new look. [Bing Ads]
  • Google Analytics now offers reporting for display targeting in AdWords. [PPC Hero]
  • Google introducing Dynamic Sitelinks was the talk of the PPC World this past week. [Inside AdWords, PPC Hero]
  • In other news, recent studies came out on why brands are struggling with internet traffic shifting to mobile. [Ad Age]
  • Also, studies show that advertisers should not be choosing between desktop and mobile, but instead should be using them to work together. [Ad Age]
  • In other interesting social advertising news. How many of these social sites are playing games with your emotions? [ABC News]
  • Print marketing isn’t dead? Study shows print marketing still can be a good advertising outlet in certain situations. [eMarketer]

 

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