With so many paid social options to invest in, it can be hard to understand (and convince to your boss) how your strategy can...

This article covers the March 2019 Facebook Campaign Manager updates and why they matter to social marketers.

Audience overlap can lead to negative results for your Facebook campaigns. Follow this guide on how to diagnose and fix your overlap for better results.

A list of the notable changes to LinkedIn Ads in 2018: new features, new creative types, and a new Campaign Manager experience.

Learn step-by-step how to optimize images and videos across the various placements available in the Facebook Ads Platform.

Explore how I increased conversions 74% while decreasing cost per conversion 43% by using one easy tool.

Explore valuable insights for marketing events in Facebook discovered by testing and analyzing data for over a year!