Instagram is one of the best networks to run ads on with over a billion users. To get results, simply creating an ad and...

One paid social expert tested product review imagery in her Facebook Ads. The results were promising - check out her case study to learn how she ran the test.

One paid media strategist discusses her LinkedIn targeting test within Microsoft Ads and the results from targeting companies specifically.

LinkedIn recently announced upcoming product initiatives that advertisers can expect to arrive starting in November through the end of 2021.

This post discusses targeting ideas for different stages of a marketing funnel on LinkedIn Ads platform.

One digital marketer shares results from LinkedIn audience testing and how group targeting came out on top.

Want to optimize your Facebook funnel and increase sales? This post will teach you how to build Facebook buyer personas and optimize your Facebook funnel.