Morning Clicks: Weird Al Yankovic, Women of PPC, and More.

By Kevin Klein | @kkwrites | Former PPC Hero

Morning Clicks is your mid-week roundup of digital advertising news and notes. We’re your one-stop shop for the most relevant and important news in the PPC world. Grab your cup of joe and come see us every Wednesday morning.

PPC Hero Morning Clicks

  • AdWords Express makes the transition into the landscape of digital marketing easier for small business. [Inside AdWords]
  • It’s always easier advertising for a great brand. So…what exactly is a great brand? [Digital Buzz]
  • Think you work for one of the best places in the industry? AdAge wants to hear from you! [AdAge]
  • If you’re on the Internet— and you are— you might have recently noticed a strange influx of Weird Al Yankovic in your life. AdAge sheds some light on the advertising side of the coin. [AdAge]
  • Why not check in on how data-driven marketing initiatives are faring this fiscal year? [eMarketer]
  • Hey, baby boomers are embracing digital shopping!  [eMarketer]
  • Put your hands together for the most influential women in paid search! [Clix Marketing]


Latest From PPC Hero:


 (featured image by Seniju/Flickr) 



Smart Ways to Get More Marketing Budget and Better Tools

In this new live webinar, Kristin Vick from Hanapin Marketing and Jeff Sauer from Jeffalytics discuss how marketers can ensure they have the budget they need to be effective with online advertising and get the right tools to make that argument.

The Hero Conf Difference

Of the 50+ search and social conferences you can choose from, we're here to show you why Hero Conf is a can't miss event for busy digital marketers like you.

A 180 of Google Analytics 360

The enterprise version of Google Analytics offers several paid search perks including, advanced data integrity, integrations and reporting.