[New!] Guide to Facebook Advertising - The Basics
Facebook is becoming increasingly important in the PPC advertising space as its audience and reach continue to increase and its targeting abilities get more robust. If you’ve decided to jump into the world of Facebook advertising, then this Basic Guide is for you. It offers a great start of getting to the know the interface, important terms, types of ads and targeting available and begin the process of structuring your account for success.
In this Guide we’ll discuss:
- The Ads Manager Interface
- How to organize your account
- Ad set targeting and types of ads
- An overview on reporting
Browse By Category
Improve Your Facebook Ads With Creative Hub and Split Testing
With the updates to Creative Hub and the Split Test feature, one can now institute a basic ad creation and testing process directly within Facebook.
Work Habits & Resources for the Stressed-Out PPC Manager
Feeling a bit stressed this holiday season? Get tips and resources that will help you become more efficient and alleviate stress!
A bi-weekly newsletter packed full of resources and strategies that will help make you a better PPC expert.
Hanapin Marketing | The PPC Agency of Experts Behind PPC Hero
A 180 of Google Analytics 360
The enterprise version of Google Analytics offers several paid search perks including, advanced data integrity, integrations and reporting.
It's Not a Circus, it's an Excel Extravaganza!
We’re celebrating a week of Excel, an essential tool in any PPC marketer’s life. In these webinars, Hanapin experts will offer up tools and functions that can make your job easier and more efficient.