[New webinar with Linda Bustos!] Why It's Important To Get Ecommerce Navigation Right

By Jamie Newton | @jnewton09 | Senior Communications Manager at Hanapin Marketing

Millions of people shop online these days. With projections saying that ecommerce sales will exceed 550 billion dollars in 2016, not only do you need to have a PPC strategy in place, you need to make sure you site is user-friendly. And the most important element of you ecommerce website is the site navigation.

In this 20 minute flash webinar, ecommerce expert and co-founder of Edgacent, Linda Bustos, dives deep into why ecommerce navigation is the most important area of your site to get right. Learn how to constructively improve your navigation through CAMA (Catalog and Merchandising Architecture) to develop strategic navigation requirements. This live 20 minute webinar will be on Thursday, February 4th at Noon EST.

You’ll get expert-level ecommerce tips like:

  • Why navigation should be influenced by the strategic merchandiser
  • How to develop navigation requirements
  • Improving the overall user experience with CAMA

Presented by

Linda Bustos


Can’t make the webinar? Register anyways and we’ll send you the slides and recording afterwards!

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